Shaun Goodsell

Story Awareness: How the Story You Tell Yourself Shapes Your Performance (and Your Experience) athlete mental skills parent resilience Feb 06, 2026

One of the most important mental skills athletes can develop has nothing to do with talent, ice time, or results. It has everything to do with the story they tell themselves about what happens to them...

A New Culture of Coaching: Becoming Possibility Creators athlete coaches mental skills teams Feb 03, 2026

A shift is happening in sports.

It’s not about replacing systems, data, or performance metrics. It’s about redefining the role of the coach in a more human, intentional, and impactful way.

Across ev...

Inspiring Possibility: How Great Coaches Build Belief One Athlete at a Time athlete belief coaches mental skills teams Jan 28, 2026

At The Mental Edge, we believe that the most meaningful breakthroughs in sport don’t always happen during games or highlight moments. They happen quietly—in conversations, in consistent feedback, and ...

The Hidden Value of Adversity for the Young Athlete adversity athlete coaches mental skills parent Jan 14, 2026

A Practical Mental Performance Guide for Parents, Coaches, and Athletes

How to apply the right level of mental resistance at the right time — without causing burnout, fragility, or breakdown

Who Thi...

Managing the “Why Me?” adversity athlete mental toughness parent Dec 16, 2025

Managing the “Why Me?” Mentality: How Athletes Can Protect Their Power Mid-Season

Mid-season is one of the hardest phases for athletes and parents alike. The excitement of opening weekend ha...

Evaluate to Elevate: Why Reflection Matters for Athletes evaluate mental toughness Dec 13, 2025

Athletes are trained to push through pain, hustle harder, and give their all until the final whistle. But the strongest performers know there's more to success than relentless effort.

This is the cor...

CONTROL: What Is It, Why Do We Seek It, and How Does It Affect Us? Dec 09, 2025

Recently, I asked myself, "What am I currently fighting for in my life?" Upon reflection, I realized I was primarily fighting for control. This revelation prompted me to explore why we seek control an...

Turning Passion Into Impact: Training to Coach Mental Skills coaching leadership mental skills Dec 01, 2025

By Shaun Goodsell | The Mental Edge

“Your story isn’t just meant to be lived — it’s meant to help others live theirs.”

The Shift from Passion to Purpose

Every great leader, teacher, and p...

The Performance Power of Self Mastery athlete high performance leadership mental skills Nov 24, 2025

By Shaun Goodsell | The Mental Edge

“When you lead yourself well, everything you touch performs better.”

From Inner Work to Outer Excellence

We live in a culture obsessed with performance...

The Work of Self Awareness: Mastering Your Inner World challenge coaching confidence excellence mastery mental toughness Nov 17, 2025

By Shaun Goodsell | The Mental Edge

“You can’t master what you refuse to acknowledge.”

The Foundation of Self-Mastery

If self-mastery is the destination, self-awareness is the road that g...

Self Mastery: The Ultimate Competitive Advantage athlete confidence excellence greatness mastery self improvement Nov 11, 2025

By Shaun Goodsell | The Mental Edge

“The greatest opponent you’ll ever face is the one inside you.”

The Call to Self-Leadership

Every athlete, entrepreneur, and parent eventually realizes th...

Packaging & Delivering My Mined Diamonds to You adversity mental toughtness Nov 04, 2025

After all this talk about discovering who you are and how to unpack that in the pursuit of mining your diamonds, you may be wondering what my mined story and diamonds are.

My Journey

Sports have ...

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