Meet Our Coaches
Shaun Goodsell, M.A., Certified High Performance Coach
President/CEO of The Mental Edge, Inc.
I help athletes, business owners, business leaders, and students Master High Performance Principles so they can live daily with increased levels of clarity, energy, courage, influence, and productivity. This became my passion when I attended a personal development seminar 25 years ago. I was inspired to live my life with greater intention by learning and living the principles and practices of the highest performing people in the world. As I applied these principles and practices in my life my life was literally transformed.
Prior to this experience I struggled significantly. My confidence was at an all time low, my motivation was unstable and my vision for a better life was clouded to say the least. This was most obvious growing up as a three sport athlete struggling to overcome significant anxiety and fear. Everyday was a struggle to simply overcome deep doubts and a desire to please others with no real success. I grew so desperate that I can remember contemplating suicide. Because of the pursuit and consistent care of a number of adult mentors, I survived this!
However, I still wanted MORE!
What I didn’t realize is the MORE I wanted was MORE CLARITY, ENERGY, COURAGE, PRODUCTIVITY, and INFLUENCE. Simply stated the intentional and daily pursuit of these brought HOPE, VISION, POSSIBILITY, and maybe most importantly a CONFIDENCE that I had never experienced up until that point.The more I learned the more I became absolutely obsessed with anything that could help strengthen and reinforce these principles. I have been geeking out on these ever since.
In 1998 I committed myself to teaching and coaching others to learn and practice what I learned by launching my company, The Mental Edge. The Mental Edge has coached, trained and mentored over 900 students. We are empowering them to experience heightened and sustained levels of confidence, clarity and courage to propel them to live a life that they really could not conceive of prior to their experience. Our clients include professional athletes, sales professionals, business owners, concerned parents, and individuals desiring to improve all aspects of their lives.
Kelsey King, Mental Performance Coach
I provide mental performance coaching to athletes looking to elevate their performance by sharing life experiences that connect with their deepest struggles and empower them to break through self-imposed limitations. With a background of playing 5 years of Division I college hockey and experience with the USA Women's National and Collegiate Teams, I understand the paramount importance of mental skills for athletes.
My expertise stems from a distinguished hockey career at the Division I collegiate level, where I set a record at Minnesota State University, Mankato for shots on goal in a season, finished second all-time in career goals, and third all-time in career points. After my senior year, I transferred to Ohio State University, where I was fortunate to win a National Championship. Additionally, I had the honor of representing the USA Women's National Team during the 2022-2023 Rivalry Series, as well as the USA Women’s Collegiate Team in 2022 and 2023.
However, my journey was not without its challenges. I struggled with consistency in confidence, emotional regulation, self-assessment, and protecting my power while being constantly evaluated by my performance. My identity became so intertwined with my sport that failures on the ice translated into personal failures, leading to bouts of depression, anxiety, helplessness, and a lack of purpose. This downward spiral caused me to lose sight of my love for hockey and, more importantly, loss in the ability to possess authentic joy in my life. I began to decline in school, hockey, and relationships, ultimately becoming someone I didn't recognize or respect.
Throughout these trying times, I worked with a Mental Skills Performance Coach who helped me rediscover my true self and taught me not to let events define me. Instead, I learned to uncover my deeper purpose and meaning, dedicated to GREATNESS and achieving my goals and dreams, unlocking a new vision of my potential, and enhancing my performance. It was through reframing my mindset that I discovered the immense value of mental skills and developed a passion for sharing them with others.
My goal is to empower other athletes by helping them to feel seen, heard, and ultimately change their perception of what is possible. I aim to serve athletes in reaching their greatest goals and dreams through the transformative power of mental skills.
With 250 hours of internship experience through The Mental Edge and an additional 250 hours to be completed by August 2024, I bring a wealth of knowledge and practical experience. Moreover, I have been a client of Shaun Goodsell, CEO of The Mental Edge since I was 12 years old, giving me a unique perspective on the journey of personal growth and development of mental toughness.
