I first thought of this concept when I was on the pool deck of a club swimming team working with individuals as they, one by one, jumped out of the pool for a short mental-skills coaching session. (for 2 hours I rarely have a break because of the interest these amazing athletes have in mental skills development)

Many want to know how they can strengthen their levels of confidence, reduce anxiety, mentally prepare for their races, or move on from a discouraging race.

However, the most often asked question is, “Shaun how do I stay motivated?”

This is an understandable question because most of these athletes train and compete year round. Fatigue, questions about what is being missed out on, and sacrifice lurk under the surface and grow intensely during times of disappointment and discouragement.

Because of the sheer numbers of athletes asking this question I was forced to dig deep and figure out how to respond responsibly to this important question.

What follows is my...